In the first episode of our new video series ‘eMmerced: presented by Kooomo’, our Head of Client Services James Foran chats to Ben Ward, Head of Digital at Ireland's newest online baby, nursery and toy website,
Kaliedy.
Launching the digital-first brand during a pandemic was no easy feat. In this discussion, we delve into how Kaliedy has grown their customer base in such a short space of time, their social and content strategy, and how they have tackled the traditional ‘see before you buy’ approach to shopping for baby products.
Watch the video on-demand now!